Buku Lofotokozera la Kusindikiza Kwapadera kwa Thumba Loyimira la Kampani Yanu
Katundu wa chinthu chanu ndi chinthu choyamba chomwe kasitomala amapeza. Chiyenera kukhala chokopa, kuteteza mkati mwake ndikufotokozera mwachidule nkhani ya mtundu wanu.
Apa ndi pomwe kusindikiza kwapadera kwa thumba loyimirira kumagwiritsidwa ntchito. Kumakupatsani mwayi wopanga matumba anu odziyimira pawokha. Amawoneka okongola pa shelufu iliyonse ya sitolo. Kuphatikiza apo, ndi abwino kwambiri pogulitsa pa intaneti.
Matumba apamwamba awa akhoza kukhala phindu lina ku kampani yanu. Ndi osavuta kumva komanso osavuta kuwala, zomwe zimapangitsa makasitomala kukhala osangalala. Umu ndi momwe mungatsogolere momwe zimachitikira, komanso malangizo a momwe mungachitire. Ikufotokoza zinthu monga kusankha zinthu ndi zolakwika zina zomwe munthu angapange.
Kodi chifukwa chake matumba osindikizidwa okhazikika ndi chiyani?
Kusankha matumba oimikapo osindikizidwa mwamakonda m'malo mwa wamba ndi njira yanzeru yochitira bizinesi yanu. Samangokhala ngati zombo zokha koma, choyamba, ndi zida zamphamvu zotsatsira malonda. Nazi mfundo zazikulu.
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- Chiwonetsero Chosayerekezeka:Zithunzi ndi ma logo anu ndi omwe amapangitsa kuti mtundu wanu ukhale bwino. Mu shelufu yodzaza kapena patsamba lawebusayiti, zithunzi zowala zimakupangitsani kuzindikira. Maonekedwe apadera ndi omwe amakopa kasitomala ku malonda anu.
- Chitetezo Chabwino Kwambiri cha Zamalonda: Chikwama ichi chapangidwa ndi zigawo zingapo za filimu. Chotchinga chamtunduwu chimakhala cholimba mokwanira kuti chiteteze chinyezi, mpweya ndi kuwala kwa UV kuti zisafike pa chinthucho. Choncho chakudya chimakhala chatsopano ndipo sichingawonongeke kwambiri. Nthawi yosungidwa imatalikitsidwanso.
- Kukhutitsidwa Kwambiri kwa Makasitomala: Matumba amakono ndi osavuta kugwiritsa ntchito. Ubwino wina ndi monga:Kuwonetsa Chithunzi cha Brand:Chikwama choyimirira ndi nsalu yanu yonse yopangira chizindikiro. Mutha kusindikiza kutsogolo, kumbuyo, komanso pansi. Apa ndi pomwe mungafotokozere nkhani yanu, kulemba zosakaniza, ndikuwonetsa zomwe zimapangitsa kuti malonda anu akhale apadera.
- Ma zipi otsekekanso omwe amasunga zinthu zanu zatsopano mukatha kugwiritsa ntchito.
- Mano ong'ambika omwe ndi abwino kwambiri pakupanga koyera.
- Kapangidwe ka chikwama kamagwira ntchito yotsala kuti kugula kwa kasitomala kukhale kopindulitsa.
- Kutumiza Kotsika Mtengo: Matumba oimirira amakhala otsika kulemera kuposa mitsuko kapena zitini zachitsulo. Amatumizidwanso mosalala mpaka mutadzaza. Zotsatira zake, amachepetsa ndalama zotumizira ... kwambiri. Amatenganso malo ochepa osungira.
- Zosankha Zosamalira ChilengedweOgulitsa tsopano akubweretsa zinthu zobiriwira pamsika. Mutha kusankha kuchokera m'matumba omwe amatha kubwezeretsedwanso kapena omwe amatha kupangidwanso manyowa. Izi zingakhale zabwino kupatulapo makasitomala anu omwe akufuna kuti zinthuzo zikhale zokhazikika.
Kusankha Thumba: Zosankha Zanu Zosinthika
Kusankha Chikwama Pankhani yosankha thumba, muli ndi zisankho ziwiri zazikulu zoti mupange. Choyamba muyenera kumvetsetsa zomwe zili pachiwopsezo pa zipangizo, kukula ndi mawonekedwe. Izi zimakupatsani mwayi wopeza zotsatira zomaliza zomwe zikuwonetsani kuti ndinu ndani monga kampani komanso kukula komwe mukufuna kugulitsa malonda anu. Kusindikiza Kwapadera kwa Chikwama Choyimirira: Kusamalira Mwapadera Kusindikiza kwapadera kwa chikwama choyimirira kumatanthauza kufotokozera zinthu.
Kusankha Nkhani Yoyenera
Zinthu zomwe mwasankha ndizofunikira kuti zinthu zanu zisungidwe bwino. Matumba amapangidwa ndi filimu ya multilayer yomwe imateteza kunja.
Zipangizo zina zimateteza kwambiri, koma sizimaoneka bwino. Mapepala opangidwa ndi kraft ndi abwino kwambiri kuti zinthu ziwoneke bwino. Ponena za zopinga zazikulu pa kuwala, ndi mafilimu opangidwa ndi mpweya ndi njira yabwino kwambiri. Makasitomala amatha kuwona zinthu kudzera mu filimu yoyera.
| Zinthu Zofunika | Katundu Wofunika | Zabwino Kwambiri | Kusamalira Zachilengedwe |
| Pepala Lopangira | Mawonekedwe achilengedwe, akumidzi; chotchinga chabwino chikayikidwa m'mizere. | Khofi, tiyi, zinthu zouma, zokhwasula-khwasula. | Kawirikawiri zimabwezerezedwanso kapena zimalowetsedwa mu manyowa. |
| Zachitsulo (Mylar) | Chotchinga chabwino kwambiri choteteza chinyezi, mpweya, ndi kuwala. | Zinthu zopweteka, ufa, zakumwa. | Mabaibulo wamba sangabwezeretsedwenso. |
| Chotsani PET/PE | Kumveka bwino kwambiri kuti awonetse malonda; chotchinga chabwino. | Mtedza, maswiti, granola, zakudya zokoma za ziweto. | Mabaibulo wamba sangabwezeretsedwenso. |
| PE/PE yobwezerezedwanso | Ingathe kubwezeretsedwanso kwathunthu m'mitsinje yotsika m'sitolo. | Mitundu yosiyanasiyana ya zinthu zouma. | Yapamwamba. Chisankho chabwino chokhazikika. |
Kuganizira Kukula: Kukula kwa Thumba ndi Ma Gussets
Muyenera kudziwa kukula kwa thumba lomwe lingagwire bwino ntchito yanu. Kawirikawiri giredi iyenera kufanana ndi kuchuluka (kuchuluka kapena kulemera) kwa chinthu chomwe mukufuna kulongedza.
Chikwama cha pansi ndi chinthu chofunikira kwambiri chomwe chimalola thumba kuti liyime. Ndi chopindika pansi pa thumba ndipo chikadzazidwa, chimakula. Mwanjira imeneyi thumba lidzakhala lathyathyathya pansi ndipo lidzatha kuima. Kapangidwe ka chikwama ndi kofunikira. Ndimomwe gusset imathandizira thumba kuyima chililindipo onetsani bwino malonda anu.
Mawonekedwe ndi Kumverera: Mapeto ndi Mapangidwe
Ubwino wa thumba lanu Kumaliza kwa thumba lanu kumadalira momwe limaonekera komanso momwe limamvekera m'manja. Kanthu kakang'ono kameneko kangathandize kwambiri kuposa momwe mukuganizira pakupanga momwe makasitomala amamvera za mtundu wanu.
Kumaliza kowala kumawala ndipo mitundu imawoneka yowala komanso yowala. Kumaliza kowala kumapereka mawonekedwe amakono, pomwe kapangidwe kake kopanda kuwala ndi kabwino kwambiri kuti muwone ngodya zazikulu. Kumaliza kofewa kumakhala kofewa komanso kokongola. Kumalowetsa mphamvu m'maganizo.
Kuphatikizapo Zinthu: Zipper, Zophimba Misozi, ndi Zina
Chikwama chanu chingakhale chosavuta kwa makasitomala ngati muwonjezera zinthu zingapo.
Ma zipi otsekekanso ndi ofunika kwambiri pazinthu zambiri zotumikira. Amawasunga atsopano. Mabowo ong'ambika ndi timing'alu tating'onoting'ono tomwe timapangitsa kuti thumba likhale losavuta kutsegula koyamba. Mabowo opachikidwa amalola kuti matumba aziwonetsedwa pa zikhomo zogulitsa. Pa khofi wokazinga watsopano, ma valve ochotsa mpweya ndi ofunikira. Amalola CO2 kutuluka popanda kulowetsa mpweya. Kupeza mitundu yosiyanasiyana ya zinthu zomwe mungasankhe ndikofunikira. Wogulitsa wodalirika ngatiYPAKCTHUMBA LA OFFEE adzakhala ndi zosankha zambiri pazinthu zonse.
Njira Yosindikizira Yokonzedwa: Digital vs. Rotogravure
Mikangano ya opanga mapepala pa nkhani yosindikiza pa digito kapena gravure ndi nkhani yomwe imakumana nayo nthawi zambiri m'magawo awo.zokambiranaKusankha kumeneku kumakhudza mwachindunji mtengo, khalidwe, ndi nthawi ya ntchito yanu. Kudziwa kusiyana kumeneku kudzakuthandizani kusankha njira yoyenera ya bizinesi yanu.
Kusindikiza Kwapa digito: Kukulitsa Mitundu Yamakono
Ganizirani kusindikiza kwa digito monga chosindikizira chapamwamba kwambiri cha pakompyuta. M'malo mwa mbale yosindikizira, chosindikizira chimasindikiza inki pa filimu yopakitsira. Chifukwa chake ndi chachangu komanso chotsika mtengo kuyikamo.
Iyi ndi njira yabwino yogwiritsira ntchito zinthu zazing'ono mpaka zapakati. Ndi yabwino kwambiri kwa mabizinesi atsopano, zinthu zanyengo ndi mabizinesi okhala ndi zinthu zambiri. Kusindikiza kwa digito, kumbali imeneyo, kumalola kuti mapangidwe apangidwe atulutsidwe mwachangu komanso motsika mtengo.
Kusindikiza kwa Rotogravure: Ubwino Wapamwamba pa Volume Yaikulu
Kusindikiza kwa Rotogravure (gravure) kwakhala kofala kwambiri m'zaka za m'ma 1900. Masilinda akuluakulu achitsulo olemera amafanana ndi kapangidwe kanu. Kenako masilindawo amaikidwa inki ndi filimuyo pa liwiro lalikulu kwambiri.
Izi ndi zabwino kwambiri kwa makampani omwe ali ndi maoda ambiri komanso mbiri yakale. Mtengo wokhazikitsa masilinda ndi wokwera kwambiri. Ichi ndichifukwa chake zimakhala zopindulitsa pokhapokha ngati maoda opitilira 10,000 pa kapangidwe kalikonse. Pa oda ya voliyumu iyi, mtengo wa Coca pa thumba lililonse umachepa kwambiri. Ubwino wosindikiza ndi wolondola kwambiri.
| Mbali | Kusindikiza kwa digito | Kusindikiza kwa Rotogravure |
| Oda Yocheperako | Zochepa (mayunitsi 500 - 1,000) | Wapamwamba (mayunitsi 10,000+) |
| Mtengo pa Chigawo chilichonse | Pamwamba pa kuthamanga kwakukulu | Yotsika kwambiri pa kuthamanga kwakukulu |
| Mtengo Wokhazikitsa | Otsika kwambiri kapena palibe | Zapamwamba (chifukwa cha masilinda) |
| Ubwino Wosindikiza | Zabwino kwambiri mpaka zabwino kwambiri | Zabwino kwambiri, khalidwe la zithunzi |
| Nthawi yotsogolera | Mwachangu (masabata 2-4) | Pang'onopang'ono (masabata 6-8) |
| Kufananiza Mitundu | Zabwino | Yolondola (imagwiritsa ntchito Pantone system) |
Njira Yosindikizira Thumba Lanu Loyimirira Mwadongosolo Mwanjira Zosavuta
Kuyambitsa ntchito yosindikiza thumba loyimirira kungakhale kovuta. Tsiku lililonse timathandiza makasitomala athu kugwiritsa ntchito pulogalamuyi. Gawo loyamba ndikupangitsa kuti ikhale yosavuta. Gawo lachiwiri ndilakuti chilichonse chomwe tingapereke chingakhale chodabwitsa.
Gawo 1: Fotokozani Zosowa Zanu Zokhudza Kupaka
Choyamba, muyenera kudziwa bwino zomwe thumba lanu liyenera kuchita. Yesani kudzifunsa mafunso ena ofunikira. Kodi mupake ndi chiyani? Kodi likufunika kutetezedwa ku chinyezi kapena kuwala? Kodi bajeti yanu ndi yotani? Mwachitsanzo, kulongedza nyemba zokazinga kungafunike zinthu zapadera komanso zotchinga kwambiri.matumba a khofizomwe nthawi zambiri zimakhala ndi valavu yochotsera mpweya woipa yomwe imagwira ntchito mbali imodzi kuti ikhale yatsopano.
Gawo 2: Konzani Zojambula Zanu
Wopereka wanu adzakupatsani mzere wa dieli. Chikwama chanu chidzakhala pepala lopangira mzere wanu wa dieli. Chili ndi kukula koyenera, mizere yopindika komanso malo otetezeka osindikizira. Muyenera kuchigwiritsa ntchito mosamala.
Zimawoneka bwino kwambiri ndi ma logo ndi zolemba muzithunzi za vekitala. Wojambula zithunzi kapena PDF akhoza kukhala mafayilo abwino oyesera. Pazithunzi, mutha kukhala nazo zapamwamba kwambiri, zomwe zikutanthauza 300 DPI, kuti zisawonongeke ngati zikuwonekera.
Gawo 3: Sankhani Wogulitsa Wanu Ndipo Pezani Mtengo
Ndikupangira kuti mupeze gwero labwino lomwe lili ndi chidziwitso komanso chithandizo chabwino kwa makasitomala. Iwo ayenera kukhala omwe angakutsogolereni kuti mudziwe zinthu zomwe zili bwino ndipo muyenera kufotokoza nkhawa zanu ndi.
Komabe, kuti mulandire mtengo wolondola, muyenera kuwapatsa zonse zofunika. Izi ziyenera kulemba kukula kwa thumba, zinthu zomwe mukufuna kugwiritsa ntchito, ndi zina zowonjezera zomwe mukufuna pa thumba (zipper, ndi zina zotero). Ndipo kumbukirani kutchula chiwerengero cha zidutswa ndi mitundu yomwe mwapanga.
Gawo 4: Vomerezani Umboni Wa digito
Wogulitsa wanu adzafunika kukupatsani umboni wa digito musanasindikize. Ndi umboni womaliza wa digito womwe umasonyeza momwe mudzawonere zojambula zanu pa thumba lanu.
Yang'anani tsatanetsatane uliwonse pa umboni. Yang'anani zolakwika mu kalembedwe ndikutsimikizira mtundu. Onetsetsani kuti mawu ndi zithunzi zomwe zili pamalo ake. Uwu ndi mwayi wanu womaliza wosintha chilichonse musanayambe kupanga.
Gawo 5: Kupanga ndi Kutumiza
Mukangovomereza, titha kuyamba kupanga matumba anu osindikizidwa mwamakonda. Filimuyo idzasindikizidwa ndipo matumba adzapangidwa ndi ogulitsa. Sadzakongoletsa ndi zinthu zina, zipi kapena china chilichonse. Kenako, mukafufuza komaliza za ubwino, katundu wanu adzapakidwa ndikutumizidwa kwa inu.
Zolakwika 5 Zodziwika bwino mu Kusindikiza Mapaketi Opangidwa Mwamakonda (Ndi Momwe Mungazipewere)
Pambuyo pogwira ntchito ndi makampani kwa zaka zambiri kuti tiwathandize kubweretsa malonda awo pamsika, taona zopinga zingapo zomwe zimafala. Kuganizira pang'ono pasadakhale kungakuthandizeni kuti musapange zolakwa zodulazi. Ndi chinthu chimodzi kudziwa zolakwika izi ndipo izi ndi maziko a njira yabwino yosindikizira thumba loyimirira.
- Vuto: Kuthetsa Zojambulajambula. Zimawoneka zosalala komanso zakuthwa pa sikirini ya kompyuta yanu, koma mukazisindikiza, kapangidwe kake kamakhala kosalala komanso kofanana ndi pixels pa thumba lomwe latuluka. Yankho lake ndi kupanga zojambula zanu mu mtundu wa vector nthawi iliyonse yomwe zingatheke. Pazithunzi za raster, ziyenera kusungidwa pa 300 DPI pa kukula kwenikweni kwa kusindikiza.
- Vuto: Dieline Snub. Kapangidwe kanu — mwachitsanzo, chizindikiro chanu kapena mawu ena — kangadulidwe, kapena kupindika pamalo olakwika. Yankho: Gwiritsani ntchito diele ya wogulitsa wanu ngati chitsogozo chanu ndipo tsatirani. Chifaniziro chonse ndi zinthu zonse zofunika ziyenera kugwirizana ndi "malo otetezeka," zomwe zikutanthauza kuti palibe chomwe chingadulidwe.
- Vuto: Zinthuzo Sizili Zoyenera. Chikwamacho sichigwira ntchito yake bwino, zomwe zimapangitsa kuti zinthuzo ziyambe kutha, kuphwanyika, komanso kuwonongeka.Yankho:Onetsetsani kuti mukufunsa katswiri wanu wopaka zinthu kuti mudziwe zosowa za zinthu zanu. Izi zimakhala zofunika kwambiri makamaka pazochitika monga khofi wophikidwa. Ndi choletsa chachikulu.matumba a khofizomwe zimatsimikizira kuti mukusunga kukoma ndi fungo lomwe mukufuna.
- Vuto: Kusankha Kukula Kolakwika kwa Chikwama. Chikwama chomwe mudaitanitsa chingakhale chaching'ono kwambiri pa malonda anu kapena chingakhale chachikulu kwambiri moti katunduyo amaoneka ngati wopanda kanthu, zomwe ndi zinthu zopanda pake.Yankho:M'malo moyitanitsa zonse, choyamba funsani chitsanzo chosasindikizidwa cha kukula komwe mukuganizira. Gwiritsani ntchito kuyesa kudzaza.Chogulitsa chanu chenicheni kuti muwonetsetse kuti chikukwanira.
- Vuto: Kusafanana kwa Mitundu. Mitundu yosindikizidwa pa thumbalo sikugwirizana ndi mitundu yovomerezeka ya kampani yanu.Yankho:Kuti muwonetsetse kuti mtunduwo ndi wolondola, muyenera kupereka ma code enieni a mtundu wa Pantone (PMS) ku chosindikizira. Izi zimapangitsa kuti zipangizo zanu zonse zikhale zofanana.
Kupanga Zothandiza: Malangizo Aukadaulo
Kupanga bwino sikungokhudza mawonekedwe okha. Kumauzanso makasitomala mtengo wa mtunduwu, ndipo motero kumawathandiza kusankha kumwa khofi yanu. Malangizo abwino ogwiritsira ntchito matumba anu a khofi mwamakonda ndi awa:
•Ganizirani mu 3D:Kapangidwe kanu kadzazungulira thumba, osati kukhala pa sikirini yathyathyathya. Mwina muphatikizepo mbali ndi pansi pa thumba. Mwachitsanzo, mutha kuwonjezera tsamba lanu lawebusayiti kapena mbiri ya kampani yanu.
•Ikani patsogolo:Mukudziwa chomwe chili chofunika kwambiri. Kodi dzina la kampani ndi loposa chiyambi ndi kukoma kwake? Kodi likhale lalikulu kwambiri komanso lodzionetsera kwambiri.
• Kuwoneka bwino ndikofunikira:Gwiritsani ntchito mitundu ndi zilembo zomwe zimaoneka mosavuta. Pafupi mamita angapo pa shelufu,yChikwama chathu chiyenera kukhala chosavuta kuwerenga.
•Phatikizanipo zinthu zofunika:Mfundo zofotokozera zomwe zili mu thumba ndizofunikanso. Izi zikuphatikizapo kulemera konse, adilesi ya kampani yanu, malo olembera sticker ya roastdate ndi malangizo ogwiritsira ntchito popanga mowa.
•Konzani Valve:Musaiwale kukonzekera malo a valavu yochotsera mpweya ya njira imodzi, yomwe imafunika malo opanda chizindikiro ndi zilembo.
Mafunso Ofunsidwa Kawirikawiri (FAQ) okhudza Kusindikiza Kwapadera kwa Stand Up Pouch
Chimodzi mwa njira zofalitsira zomwe amapereka chidzadalira njira yosindikizira, kenako kuchuluka kwa oda yocheperako (MOQ) kudzadalira. Pa kusindikiza kwa digito, kuchuluka kwa oda yocheperako kungakhale kotsika ngati zidutswa 500 kapena 1,000 pa kapangidwe kalikonse. Pa rotogravure, kukula kwa oda kumakhala kwakukulu. Nthawi zambiri kumayamba pa mayunitsi 10,000 chifukwa cha masilinda osindikizira okwera mtengo.
Mukuona, nthawi yosinthira imatha kusiyana ndi nthawi yomwe mwavomereza zojambula zanu zomaliza. Kusindikiza kwa digito kumakhala kofulumira. Nthawi yopangira nthawi zambiri imatenga milungu 2-4. Kusindikiza kwa rotogravure kumatenganso nthawi yayitali, nthawi zambiri milungu 6-8. Nthawi yotumizira ndi yowonjezera. Chifukwa chake nthawi zonse tsimikizirani nthawi yonse ndi wogulitsa wanu.
Ogulitsa ambiri adzakupatsani chitsanzo chaulere chosasindikizidwa kuti muyese kukula ndi zinthu ngati miyeso yeniyeni ya mndandanda wamitengo ndi yofunika. Amatumiza umboni wa digito kuti avomereze luso lanu. Nthawi zina, titha kupanga chitsanzo chimodzi chokha, chosindikizidwa kwathunthu. Koma chingakhale chokwera mtengo komanso chokhazikika pa nthawi ya ntchito yanu kwa milungu ingapo.
Inde, zingatheke. Masiku ano opanga angapo tsopano akupereka njira zokhazikika zosindikizira matumba oimika. Mutha kusankha matumba azinthu zomwezo, monga PE/PE. Zonsezi zimatha kubwezeretsedwanso kudzera m'mapulogalamu otumizira m'sitolo. Zipangizo zina zimathanso kupangidwa ndi manyowa, kutengera zomwe zagulitsidwa.
Muyezo wa makampani ndi fayilo ya Adobe Illustrator (.ai) kapena PDF yokhala ndi mawonekedwe apamwamba komanso osalala. Izi ndi mitundu yochokera ku vekitala. Izi zikutanthauza kuti ma logo ndi zolemba zanu zitha kukulitsidwa kukula kulikonse popanda kutaya mtundu. Izi zimatsimikizira kuti zolemba zanu zikhale zakuthwa komanso zoyera kwambiri pamatumba anu.
Nthawi yotumizira: Januwale-21-2026
