Kofi yeChampion & Kurongedza kweChampion
Wildkaffee naYPAK: Rwendo Rwakanaka Kubva paBhinzi kuenda kuBhegi
Rwendo Rweshasha rweWildkaffee
Pasi peGerman Alps, nyaya yeWildkaffeeyakatanga muna 2010. Vavambi Leonhard naStefanie Wild, vese vaimbove vatambi vemitambo, vakatakura chido chavo chekubudirira kubva munhandare yemitambo vachienda kunyika yekofi. Mushure mekurega basa, vakashandura kutsvaga kwavo kwekukwana kuita kugocha, vachikurudzirwa nechido chekugadzira kofi yainyatsoenderana nezvinodiwa zvavo.
Pavaiva nemaresitorendi vachiri vadiki, vaviri ava vakagumbuka nekofi yaiwanikwa pamusika. Vatsunga kuchinja izvozvo, vakatanga kugocha bhinzi dzavo, vachidzidza kwadzakabva, mhando dzekofi, uye kugocha bhinzi zvakadzama. Vakafamba vachienda kumapurazi ekofi muCentral neSouth America neAfrica, vachishanda pamwe chete nevarimi kuti vanzwisise nhanho imwe neimwe kubva pakurima kusvika pakukohwa. Vaitenda zvakasimba kuti nekunzwisisa nyika nevanhu chete ndipo panogona kugadzira kofi ine mweya wechokwadi.
Wildkaffee yakakurumidza kuzivikanwa nekuda kwekugocha kwayo nemazvo uye kunaka kwayo, ichiwana mibairo yakawanda yemakwikwi mumakwikwi ekofi epasi rose.
"Kapu yega yega yekofi inobatanidza vanhu nenyika," vanodaro timu iyi - pfungwa inovatungamira zvese zvavanoita. Kuburikidza nezvirongwa zvakaita seCoffee School Project, vanotsigira dzidzo nekudzidziswa munharaunda dzinorima kofi, vachibatsira varimi kuvaka ramangwana rakasimba. Kune Wildkaffee, zita rekambani iyi ikozvino rinomiririra kwete kuravira kwekofi yakasarudzika chete, asi mweya weshasha - isingachinji, inogara ichivandudzwa, uye yakagadzirwa nemoyo wese.
YPAK - Kuchengetedza Kunwa Kwese Kwekuravira
Sezvo Wildkaffee yaikura, kambani iyi yaitsvaga mapakeji ayo aigona kuratidza kukosha kwayo — kushandura mhando, magadzirirwo, uye dhizaini kuita kuwedzera kwehuzivi hwayo. Vakawana mubatsiri akakodzera muYPAK, nyanzvi yekurongedza kofi inozivikanwa nekugadzira zvinhu zvitsva uye hunyanzvi hwayo.
Pamwe chete, mhando mbiri idzi dzakagadzirazvizvarwa zvishanu zvemabhegi ekofi, chimwe nechimwe chichichinja mukugadzirwa uye mashandiro — kuva vatauri venyaya vanoonekwa parwendo rwaWildkaffee.
Iyochizvarwa chekutangaYakanga iine bepa rekugadzira remhando yechisikigo rakadhindwa nemifananidzo yemiti yekofi inoyevedza, zvichiratidza kuremekedza kwekambani iyi kwayakabva uye kwechokwadi. Maitiro ekudhinda akanaka eYPAK akabata magadzirirwo emashizha, zvichiita kuti bhegi rega rega rinzwe sechipo kubva kupurazi pacharo.
Iyochizvarwa chechipiriyakaratidza danho rekuchengetedza nguva, vachishandisa zvinhu zvinogona kudzokororwa kushandiswa uye mifananidzo yevanhu yakajeka kupemberera kusiyana kwenyika yekofi - kubva kuvarimi nevanogadzira kofi kusvika kune vanobika kofi nevatengi.
kurongedza kwechizvarwa chekutanga
kurongedza kwechizvarwa chechipiri
Iyochizvarwa chechitaturuvara rwakabatana nemanzwiro, nemaruva akajeka anomiririra kunaka uye simba mukapu yega yega.
Kupemberera kuhwina mukombe weWorld Brewers Cup Champion 2024, Wildkaffee neYPAK vakatanga chirongwa ichi. chinyorwa chechina yeChampion Coffee Bag. Bhegi iri rine ruvara rwepepuru rwakanyanya rwakashongedzwa nemifananidzo yegoridhe, zvichiratidza runako nemukurumbira zvemukundi.
Nechizvarwa chechishanu, YPAK yakabatanidza mapatani eplaid nemifananidzo yehunhu hwemufudzi mudhizaini, ichigadzira chitarisiko chekare nechemazuva ano. Mavara akasiyana-siyana uye marongerwo anoratidza mweya werusununguko uye kubatanidzwa, zvichipa chizvarwa chimwe nechimwe chekurongedza pfungwa yakasiyana yenguva yacho.
Kupfuura mifananidzo, YPAK yakaramba ichivandudza mashandiro ayo — ichishandisazvinhu zvine miganho yakawanda, masisitimu ekutsvaira nitrogenuyemavharuvhu ekubvisa gasi nenzira imwe chetekuchengetedza kunaka. Chimiro chakati sandara chakaita kuti pave nekugadzikana pasherufu, nepo mahwindo asina kusimba airatidza bhinzi zvakananga, zvichiwedzera ruzivo rwevatengi.
YPAK - Kurondedzera Nyaya dzeBrand kuburikidza nePackaging
Hunyanzvi hweYPAK hunopfuura kudhinda nemagadzirirwo; huri mukunzwisisa mweya wechiratidzo. Kune YPAK, kurongedza hakusi chinhu chete - inzira yekutaura nyaya. Kuburikidza nemagadzirirwo ezvinhu, mapatani, uye matekiniki ekudhinda, bhegi rega rega rinova izwi rinoburitsa tsika dzechiratidzo, manzwiro, uye kuzvipira kwacho.
YPAK inotungamirawo mukuchengetedza nharaunda. Kugadzirwa kwayo kwezvinhu zvitsva ndikoinogona kudzokororwa pasi rose, yakadhindwa neinki dzeVOC shomakuderedza kuburitswa kwemhepo pasina kukanganisa kunyatsoona zvakanaka. Kune kambani yakaita seWildkaffee — yakazvipira zvakanyanya pakutsvaga zvinhu zvine mutoro — kubatana uku kunomiririra kurongeka kwechokwadi kwehunhu.
"Kofi yakanaka inofanirwa kuputirwa zvakanaka," vanodaro chikwata cheWildkaffee. Zvizvarwa zvishanu izvi zvemabhegi hazvingorevi chete makore anopfuura gumi ekushanduka kwechiratidzo ichi asiwo zvinobvumira vatengi kutikunzwakutarisirwa kuri shure kwegocha rega rega. Kune YPAK, kubatana uku kunoratidza basa rayo riripo: kugadzira kurongedza kupfuura kudzivirira - kuita kuti ive chikamu chetsika dzechiratidzo.
Nekutanga kwebhegi rechizvarwa chechishanu, Wildkaffee neYPAK vanoratidza zvakare kuti kana kofi yemakwikwi ikasangana nekurongedza kwemakwikwi, hunyanzvi hunopenya kuburikidza nechinhu chimwe nechimwe - kubva kubhinzi kusvika kubhegi. Tichitarisa mberi, YPAK icharamba ichipa mhinduro dzakagadzirirwa uye dzinogara kwenguva refu dzemakofi emhando yepamusoro pasi rese, ichiva nechokwadi chekuti kapu yega yega inotaura nyaya yayo inoshamisa.
Nguva yekutumira: Gumiguru-17-2025
