Ina Tūtaki te Kawhe me te Takai: Me pēhea te Whakarei Ake a JORN me YPAK i te Wheako Motuhake
JORN: He Rōpū Kawhe Motuhake e Ara Ake Ana Mai i Riyadh ki te Ao
I whakatūria a JORN i te tauAl Malqa, he rohe oraora i Riyadh, Saudi Arabia, nā tētahi rōpū taitamariki e aroha ana ki te kawhe motuhake. I te tau 2018, i akiakihia e te hiahia ki te whakahonore i te haerenga "mai i te pāmu ki te kapu," ka tīmata ngā kaiwhakaū ki te hanga i tētahi whare tunu e whakaatu ana i te pono me te kounga. I haere te tīma ki Etiopia, Colombia, me Brazil, ki te toro atu ki ngā kaimahi pāmu iti ki te tiki pīni kounga teitei mai i te pūtake.
Mai i te rā tuatahi, i whakapau kaha a JORN ki te rapunga whakaaro:"He haerenga roa te haere o ia kapu—ka tunua, ka whakamātautau, ka whakapai ake, ka tīpakohia me te ngākau nui."Ko tā rātou kaupapa matua he tūhura i ngā hua kawhe tino pai rawa atu mai i ngā whenua rongonui pērā i a Colombia, Etiopia, Brazil, me Uganda. E whakaahuahia ana a JORN e ngā papaaho hokohoko o te ao hei "waitohu kawhe motuhake kei Saudi Arabia, e tuku ana i ngā kawhe takitahi kounga teitei me ngā ranunga kua whiriwhiria mai i ngā rohe pai rawa atu o te ao."
I ōna tau tōmua, i kawemai a JORN, ā, i tohatoha i tētahi rahinga nui o ngā pīni kounga teitei, ehara i te mea he whare tunu kawhe ā-rohe anake engari he paionia e kawe ana i te kawhe o te ao ki te mākete motuhake e tipu haere ana o Saudi Arabia. I roto i ngā wā, ka whakawhānui ake a JORN i āna hua e tukuna ana—mai i ngā kete iti 20g me ngā peke 250g ki ngā kete 1kg katoa, me ngā kōwhiringa kua whakaritea mō te hanga kawhe tātari, te espresso, tae atu ki ngā pouaka koha. I ēnei rā, e mōhiotia ana a JORN hei waitohu i tīmata ā-rohe engari i tipu me te tirohanga ā-ao.
Ina Tūtaki te Mahi Toi me te Mahi Toi: Ka Hangaia e JORN & YPAK he Takai e Mārama ana ki te Kawhe
Ki a JORN, ko te uara o te kawhe motuhake he nui atu i te reka. Ko te kounga pono ehara i te mea ko te takenga mai me te tunu anake engari ko tepēheaka tukuna te kawhe. Ko te takai te tūāpapa tuatahi i waenga i te kaihoko me te hua. Hei whakarite kia mau tonu te kounga o ia pīni mai i te wāhi tunu ki te kaihoko, i mahi tahi a JORN mePēke Kawhe YPAK—he tohunga ki te kawhe kounga teitei me te takai kai—hei hanga i tētahi pūnaha e hangai ana ki ngā paerewa o te kawhe motuhake.
Whai muri i te raupapa o ngā kōrero hōhonu, i hangaia e ngā tīma e rua he pēke kawhe matte, he hukapapa, he matapihi mārama. Mā te matapihi ka taea e ngā kaihoko te tirotiro ā-kanohi i ngā pīni—he tohu o te whakapono o JORN ki tōna kounga—ko te mata matte ngohengohe e whakarato ana i te āhua ataahua, iti hoki e rite ana ki te tuakiri o te waitohu.
I whakauruhia e YPAK he reti taha hei whakatuwhera maeneene me te hiri anō kia mau, kia māmā ake ai te rokiroki o ia rā. I tāpirihia ngā takirere tango hau kotahi-ara a Huiterangi hei āwhina i te tukunga o te CO₂ me te pupuri i te hāora kia puta, kia mau tonu ai te hou me te kakara ki tōna taumata teitei.
I whakaurua mai hoki e JORN ngā pēke kawhe MINI 20g—he kiato, he kawe, he pai hoki mō te whakamātautau, te hoatu koha, te haereere rānei—kia taea ai te inu kawhe motuhake i ngā wā o ia rā.
Ehara i te whakapai ake i te takai te mahi tahi a JORN rāua ko YPAK; engari e whakaata ana i te whakapau kaha ki te mauri o te "motuhaketanga"—mai i ngā pīni ki ngā putea, he mea nui ia taipitopito.
He aha i whiriwhiri ai ētahi atu waitohu kawhe motuhake i a YPAK
I te ao o te kawhe motuhake, ko te kounga pono e hangai ana ki ngā taipitopito katoa. Kua kite ngā waitohu pēnei i a JORN—me te tini o ngā kaihanga kawhe hou o te ao—he mea nui te takai motuhake, ehara i te mea hei tiaki anake, engari hei whakapuaki hoki i ngā uara o te waitohu.
Koia te take i noho ai a YPAK hei hoa pono mō te tini o ngā kai tunu kai matua. Hei kaihanga e tohunga ana ki ngā takai kawhe me te kai kounga teitei, ka tukuna e YPAK ngā otinga tino whakaritenga - mai i ngā rauemi matte, hukapapa, me ngā rauemi kiriata-pā ki ngā reti taha, ngā hanganga papatahi-papatahi, ngā matapihi mārama, me ngā takirere kotahi-ara WIPF Swiss. Kua hangaia ia wāhanga hanganga mō te mahi, ā, kua whakamatautauria mō te pakari.
Haunga te kounga, e mōhiotia ana a YPAK mō tōna whai huatanga me tōna urupare tere. Ahakoa te whakawhanake i ngā hanganga hou, te whakarite rānei i ngā wā whakaputa kia rite ki ngā hiahia o te kai tunu, ka tukuna tonutia e YPAK ngā hua pumau, kounga teitei. Mō JORN me te tini ke atu, ko te mahi tahi me YPAK kua tino whakapai ake i te āhua o te takai, te tiakitanga hua, me te whakaaturanga whānui o te waitohu.
Mō ngā waitohu motuhake e rapu ana i te kounga pono me te whakatinanatanga ngaio,Pēke Kawhe YPAKehara i te kaiwhakarato anake—he hoa rautaki mō te wā roa e āwhina ana i ngā waitohu kawhe ki te kawe mai i ngā reka reka ki te ao.
Wā tuku: Whiringa-ā-rangi 14-2025





