•Wahi a nā wānana mai nā keʻena hōʻoia honua, ua wānana ʻia e ulu ka nui o ka mākeke pīni kofe ʻōmaʻomaʻo i hōʻoia ʻia ma ka honua holoʻokoʻa mai US$33.33 biliona ma 2023 a i US$44.6 biliona ma 2028, me ka nui o ka ulu makahiki o 6% i ka wā wānana (2023-2028).

•Ua alakaʻi ka ulu ʻana o ke koi a ka mea kūʻai aku no ke kumu a me ka maikaʻi o ke kofe i ka hoʻonui ʻia ʻana o ke koi honua no ka mea i hōʻoia ʻiakofe.

•Hāʻawi ke kofe i hōʻoia ʻia i nā mea kūʻai aku i ka hōʻoia o ka hilinaʻi o ka huahana, a hāʻawi kēia mau kino hōʻoia i nā ʻano hōʻoia like ʻole mai nā ʻaoʻao ʻekolu e pili ana i nā hana mahiʻai aloha kaiapuni a me ka maikaʻi e pili ana i ka hana kofe.

•I kēia manawa, ʻo nā keʻena hōʻoia kofe i ʻike ʻia ma ka honua holoʻokoʻa e komo pū ana me Fair Trade Certification, Rainforest Alliance Certification, UTZ Certification, USDA Organic Certification, a pēlā aku. Nānā lākou i ke kaʻina hana kofe a me ke kaulahao hoʻolako, a kōkua ka hōʻoia i ka hoʻomaikaʻi ʻana i ke kūlana ola o nā mahiʻai kofe a kōkua iā lākou e loaʻa ke komo kūpono i ka mākeke ma o ka hoʻonui ʻana i ke kālepa ʻana i ke kofe i hōʻoia ʻia.

•Eia kekahi, loaʻa i kekahi mau ʻoihana kofe kā lākou mau koi hōʻoia a me nā ʻōkuhi ponoʻī, e like me ka palapala hōʻoia 4C a Nestlé.

•Ma waena o kēia mau palapala hōʻoia a pau, ʻo UTZ a i ʻole Rainforest Alliance ka palapala hōʻoia koʻikoʻi e hiki ai i nā mahiʻai ke mahi kofe me ka ʻoihana a mālama pū i nā kaiāulu kūloko a me ke kaiapuni.

•ʻO ka ʻaoʻao koʻikoʻi o ka papahana hōʻoia UTZ ka hiki ke hahai ʻia, ʻo ia hoʻi ua ʻike pono nā mea kūʻai aku i kahi a pehea i hana ʻia ai kā lākou kofe.

•ʻOi aku ka makemake o nā mea kūʻai aku e kūʻai i ka mea i hōʻoia ʻiakofe, no laila e hoʻokele ana i ka ulu ʻana o ka mākeke i ka wā wānana.

•Me he mea lā ua lilo ke kofe i hōʻoia ʻia i mea maʻamau i waena o nā lama alakaʻi i ka ʻoihana kofe.

•Wahi a ka ʻikepili pūnaewele kope, ʻo ke koi honua no ke kope i hōʻoia ʻia he 30% o ka hana kope i hōʻoia ʻia i ka makahiki 2013, ua piʻi aʻe i 35% i ka makahiki 2015, a ua hiki i kahi kokoke i 50% i ka makahiki 2019. Manaʻo ʻia e hoʻonui hou ʻia kēia mahele i ka wā e hiki mai ana.

•He nui nā lama kofe kaulana o ka honua, e like me JDE Peets, Starbucks, Nestlé, a me Costa, e koi maopopo ana e pono e hōʻoia ʻia kekahi hapa a i ʻole nā ​​​​pī kofe a lākou e kūʻai ai.